Recommended reading for entrepreneurs — these are some great books, we’ll keep them coming!
The Knack How Street-Smart Entrepreneurs Learn How to Handle Whatever Comes Up
by Norm Brodsky and Bo Burlingham
This is a book for all start up entrepreneurs and for owners of small businesses. It covers writing the perfect business plan, running a business, retaining profitable customers, sales, marketing, start up funding, leading your employees and much, much more. This book is filled with stories of real entrepreneurs and illustrates the fundamental ideas that can make your business more successful.
Wikinomics: How Mass Collaboration Changes Everything
by Don Tapscott and Anthony D. Williams
This is an ambitious book on global collaboration on the web. Explains the features and functions of Web 2.0 for business collaboration, innovation and opportunity. It answers the question, “what is a wiki, a blog, social media and networking”?
Break From the Pack: How to Compete in a Copycat Economy
by Oren Harari
This is a common sense business management guide with an interesting perspective on changing your company’s place in the marketplace by differentiating it from the competition. Through illustrations from real world companies, this book will have you thinking about business and what it takes to win in the marketplace.
Freakonomics: A Rogue Economist Explores the Hidden Side of Everything (P.S.)
by Steven D. Levitt and Stephen J. Dubner
Traditional economic thinking and theory as it applies to real-world issues. Through case studies, this book will encourage you to see things differently and challenge your perceptions about behavioral economics.
SuperFreakonomics: Global Cooling, Patriotic Prostitutes, and Why Suicide Bombers Should Buy Life Insurance
by Steven D. Levitt and Stephen J. Dubner
A “bolder, funnier, more surprising book” than its predecessor, which again, challenges the way you think about things.
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